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Home»Lifestyle»Picture Perfect: The Future of Product Photography with Orbitvu

Picture Perfect: The Future of Product Photography with Orbitvu

Alex WayneBy Alex WayneOctober 28, 2023

Producing picture-perfect product images is crucial in e-commerce. However, mastering camera settings for product photography and shooting models can be complex. 

Now, Orbitvu streamlines product photography with automated studios leveraging turntable and robotic arm technology. Their solutions make intricate tasks like lighting, positioning, and image capture effortless, while AI-powered software handles editing. This liberates creators to focus on creative direction. For fashion brands, the Orbitvu Fashion Studio revolutionizes model photography by automating the process end-to-end. 

No matter your product, Orbitvu Studios creates stunning visual assets customized to your needs. The future of product photography is here – discover how Orbitvu can optimize your workflow.

Contents

  • 1 Ready to Master Model Photography? Let’s Begin
    • 1.1 Gear and Equipment
    • 1.2 Preparing for the Photoshoot
    • 1.3 Communication and Collaboration
    • 1.4 Lighting Techniques
    • 1.5 Posing and Movement
    • 1.6 Composition and Framing
    • 1.7 Focus and Exposure Settings
    • 1.8 Post Production and Retouching
  • 2 Common Mistakes to Avoid
    • 2.1 Over-editing and retouching
    • 2.2 Poor communication with models
    • 2.3 Inadequate preparation and planning
  • 3 Wrapping Up

Ready to Master Model Photography? Let’s Begin

  • Gear and Equipment

Choosing the right camera and lenses is key for great model photos. Select a camera with enough resolution for large prints. Full-frame cameras offer high resolution, while crop sensor cameras can be more affordable. Prime lenses around 50mm work well to avoid distortion. Consider lens speed for blurry backgrounds. Lighting accessories like reflectors and diffusers help control natural light.

  • Preparing for the Photoshoot

Careful planning leads to successful shoots. Define the concept and mood for the photos. Cast models suited to the style. Scout locations that complement the look and secure permits if needed. Coordinate styling and outfits to match the theme. Handle logistics like schedules, equipment, and catering. Solid preparation enables a smooth, effective photoshoot.

  • Communication and Collaboration

Developing rapport with models helps put them at ease to capture natural expressions. Provide clear direction on poses and movement using simple language. Collaborate with stylists, makeup artists, and assistants to perfect each shot. Effective teamwork and communication create an energetic, creative environment.

  • Lighting Techniques

Position models near windows or under shade for diffuse lighting when using natural light. Turn the model to follow the light. Use reflectors to bounce light back into shadows. For studio lighting, position strobes at flattering angles to shape the face. Outdoors, supplement sunlight with reflectors, diffusers, and fill flash. Adapting lighting to each situation brings out the best look.

  • Posing and Movement

Guide models into flattering poses aligned with your concept. Have them move gracefully between carriages rather than abruptly shifting. Offer examples of expressions and gestures you want. Shoot a variety of poses – full length, waist up, tight shots. Capture movement like walking, spinning, or jumping for dynamic images. Directed posing strengthens the visual storytelling.

  • Composition and Framing

Consider the interplay of model and environment when composing shots. Frame according to the mood – tight shots for intimacy or wide shots to include context. Shoot from different angles and elevations for variety. Use leading lines or natural frames. Apply principles of visual balance and the rule of thirds. Well-composed images draw viewers in.

  • Focus and Exposure Settings

Watch focus closely when models are moving – tracking autofocus helps. Choose wide apertures for blurred backgrounds but sufficient depth of field to keep the model sharp. Higher shutter speeds freeze action, while slower speeds add creative motion blur. Adjust ISO and lighting as needed to expose skin tones properly. Dial in these technical settings for flawless focus and exposure.

  • Post Production and Retouching

After the photoshoot, cull your best images, then refine them through retouching. Enhance lighting and tones while keeping edits looking natural. Subtly smooth skin where needed. Carefully sharpen eyes and selectively sharpen clothing details. Remove distractions in the background. Final retouching elevates good photos into exceptional images.

Common Mistakes to Avoid

Here are some mistakes you need to avoid:

  • Over-editing and retouching

It’s tempting to overedit images in post-production. But excessive retouching looks artificial. Subtly enhance tones and colors. Smooth skin gently where needed. Avoid overly airbrushing skin or slimming features unnaturally. Let the model’s natural beauty shine through. Retain some flaws and characters that make photos authentic. Keep post work looking believable.

  • Poor communication with models

Failing to direct models leads to unusable shots. Models need explicit posing and expression guidance. Demonstrate desired poses if needed. Agree on clear terminology beforehand when directing movement. Maintain a respectful, encouraging tone. Build rapport so models feel comfortable taking cues. With poor communication, images appear awkward. Cultivate connection for better shots.

  • Inadequate preparation and planning

Insufficient planning hampers productivity on shoots. Define shot lists and mood boards during preproduction. Line up locations, permits, wardrobe, styling, and crew ahead of time. Book models suited to the concept. Confirm availability of gear and backups. Handle logistics like parking and power access. Thorough preparation prevents stressful surprises during shoots and yields better images.

Wrapping Up

The stunning product images demanded today require both technical expertise and artistic vision. 

Orbitvu liberates creators by automating the intricate tasks of photography, freeing you to focus on creative direction. Their AI-powered solutions put next-level product photography within reach of businesses of all sizes. Whether you are shooting e-commerce products, apparel, accessories, or more, Orbitvu has a tailored studio to meet your needs. 

If producing picture-perfect photography has felt out of reach, the future is here. Discover how Orbitvu can elevate your workflow and equip you to create visual assets that wow. The possibilities are truly endless with Orbitvu.

Alex Wayne
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Alex is a pet freelance writer and editor with more than 10 years of experience. He attended Colorado State University, where he earned a Bachelor’s degree in Biology, which was where he first got some experience in animal nutrition. After graduating from University, Alex began sharing his knowledge as a freelance writer specializing in pets.

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